Animation Process

How I help my motion design clients (it's not JUST animation and video content)

Marc Lawrence
July 30, 2025

A super talented marketing client shared this over email before engaging (reproduced with permission):

‘Our marketing is very flat. The introduction of motion graphics and video content in the right place would really benefit us’.

In this case, ‘introduction’ translates to:

💥Understanding what you REALLY want to achieve and how video and motion design fits in (sales, awareness, new members?)

💥Knowing the action you want your audience to take (sign up, buy, find out more?)

💥Applying your hooogely expensive branding to motion design elements

💥Expert comms at every step - walking you through the process, shoulder to shoulder

💥The creative chops that enables content repurposing from static designs to video, for your audiences

Then yes, I’d love to introduce your brand to motion graphics.

FYI, a lovingly created 💝🥰, super simple 10-second animation typically takes around 2-3 days from initial call to delivery.

And costs

Marc Lawrence

Marc Lawrence is a motion designer and short-form editor based in Kent, UK. He specialises in event screens, brand videos, ads and social media content. Parachuting in to marketing teams to deliver stand out video content that gets your audience doing what you need.